dbo:abstract
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- Kalyeserye is a soap opera parody segment that was aired live on the Filipino noontime variety show Eat Bulaga! on GMA Network. The mini-show, as it has evolved, focused on AlDub, the fictional couple pairing — or "love team" as it is more commonly known in the Philippines — of Alden Richards and Maine Mendoza's "Yaya Dub" character in which the two only communicate through lip-syncing to various pop songs and movie audio clips as well as written messages, and interact only on the show's split-screen frame. Richards is usually based in Broadway Centrum studio of Eat Bulaga! in Quezon City, Metro Manila while Mendoza travels around to a different external location. With an initial runtime of a few minutes, the show soon expanded to over a half-hour for each episode, with specials running even longer and for more segments. Runtimes ranged from about 55 minutes on weekdays to about 1 hour and 15 minutes on Saturdays. The show featured live improvisation from Richards, Mendoza, Wally Bayola, Jose Manalo and Paolo Ballesteros, who all played various roles while the other hosts of Eat Bulaga! in the studio served as live commentators (usually as a live "panel" consisting of 3–4 hosts) that interact with the characters and also with the audience. Kalyeserye had elements of comedy-drama, parody, romantic comedy and reality television. According to Anna Leah Sarabia, a Filipino anthropologist, the segment uses fairy tale and soap opera tropes. The term "Kalyeserye" is a play on the Filipino word teleserye (television series) and is a portmanteau of the Tagalog words kalye (street, from Spanish calle) and serye (series, serie). It was coined by Joey de Leon, one of the primary hosts of Eat Bulaga!, to refer to the location outside the studio, which was usually shot out on the streets of Metro Manila or in the provinces of the Philippines that serve as the remote setting of the parody segment. The portion proved to be a success in both broadcast television and social media, resulting in a significant increase in viewership and popularity of Eat Bulaga! in its 36th year in Philippine entertainment. In addition, it has contributed immensely to the rise of the careers of Richards and Mendoza. Kalyeserye temporarily ended on September 3, 2016 and returned on October 15, 2016, after a month-break. The segment went on a hiatus on September 3, 2016, and the entire segment concluded on December 17, 2016. (en)
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