Shamoon Sultan is a Pakistani textile designer, textile businessmen and founder of Khaadi, an international retailing fashion house which produces "handwoven" clothing material for men, women and children as well as home furnishings clothing line. Shamoon has won numerous industry awards including Lux Style Award for High Street Band thrice, Achievement in Fashion Design – Prèt and has been nominated at different occasion in several categories at Lux Style Awards. Khaadi is regarded as the one of the best fashion-brand in Pakistan.