WWMB, virtual channel 21 (UHF digital channel 26), is a Dabl-affiliated television station licensed to Florence, South Carolina, United States, serving the Pee Dee and Grand Strand regions of South Carolina. The station is owned by Howard Stirk Holdings; the Sinclair Broadcast Group, which owns dual ABC/CW affiliate WPDE-TV (channel 15, also licensed to Florence), operates WWMB under a shared services agreement (SSA). Both stations share studios on University Boulevard in Conway, while WWMB's transmitter is located on Pee Dee Church Road in Floydale, South Carolina.