The 2009–10 PBA season was the 35th season of the Philippine Basketball Association (PBA). The season formally opened on October 11, 2009, and ended on August 18, 2010. The league started the season with the Philippine Cup, or the traditional All-Filipino Conference, while finishing the season with the import-laiden Fiesta Conference.

2009–10 PBA season
DurationOctober 11, 2009 – August 18, 2010
Number of teams10
TV partner(s)Solar TV
Basketball TV
DZRJ 810 (Local)
TFC (International)
2009 PBA Draft
Top draft pickJapeth Aguilar
Picked byBurger King Whoppers
Season MVPJames Yap
(B-Meg Derby Ace Llamados)
Philippine Cup championsPurefoods Tender Juicy Giants
  Philippine Cup runners-upAlaska Aces
Fiesta Conference championsAlaska Aces
  Fiesta Conference runners-upSan Miguel Beermen
Seasons

The 2009 PBA Draft was held on August 2, 2009, at the Market! Market!, and Japeth Aguilar was selected first overall by the Air21 Express. The Puerto Princesa City Government hosted the 2010 PBA All-Star Weekend at the Puerto Princesa Coliseum in Palawan on April 25, 2010.

Pre-season events

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Player movement

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Key transactions:
Trades:

Signing:

Resigning:

Rule changes

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The PBA board approved the rule changes for implementation starting in the pre-season games:[7][8]

Notable occurrences

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  • The third set of inductees for the PBA Hall of Fame were awarded on October 9 at the Shangri-la Hotel in Makati.[9]
  • The pre-season was started on September 25 but was cut short due to the onslaught of Typhoon Ondoy in Metro Manila.

Opening ceremonies

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The season began on October 11 with the Purefoods Tender Juicy Giants defeating the Burger King Whoppers, 90–83.

The muses for the participating teams are as follows:

Team Muse
Smart Gilas Jessica Mendoza
Alaska Aces CJ Haravata
Barako Bull Energy Boosters Nadine Wisher
Barangay Ginebra Kings Anne Curtis
Burger King Whoppers Karla Henry
Coca-Cola Tigers Pokwang
Purefoods Tender Juicy Giants Bianca Manalo
Rain or Shine Elasto Painters Carla Abellana
San Miguel Beermen SMB models
Sta. Lucia Realtors Patricia Fernandez and Jennifer Barrientos
Talk 'N Text Tropang Texters Rags to Riches mothers

2009–10 Philippine Cup

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Notable events

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  • After playing with just one game with the Burger King Whoppers, top rookie pick Japeth Aguilar was traded to Talk 'N Text after a three-way trade involving Barako Bull. Burger Kings was able to get Barako Bull's 2010 (previously acquired by Talk ‘N Text) and 2012 first-round picks and will also take Talk ‘N Text’s 2013 and 2014 first-round picks. Barako Bull will now have the rights on Orlando Daroya while Talk ‘N Text will get Aguilar, who will be loaned to Smart Gilas.[10]
  • Wynne Arboleda of the Burger King Whoppers was suspended without pay for the rest of the season plus one game after a violent altercation with a fan during their game against Smart Gilas last October 16. He also drew a PhP20,000 fine. While serving his suspension, Arboleda cannot be present at the playing venues during Burger King’s games.[11]
  • On October 29, 2009. The PBA commissioner Sonny Barrios announced that the games played by the Smart Gilas National Team will have no effects on the standings of the other teams of the PBA. This decision was made by the commissioner because of the intensity of the games played against Smart Gilas that resulted in the suspension of and the possibility of criminal charges against Wynne Arboleda as a result of him attacking a fan at courtside in Araneta Coliseum when the Burger King Whoppers played the Smart Gilas National Team.[12]
  • Talk 'N Text walked out of the playing court during their quarterfinal game with Barangay Ginebra leading 27–20 with a minute left in the first quarter after Ranidel de Ocampo was called for a flagrant foul against Ronald Tubid.[13] Besides forfeiting Game 4 to their opponent, Commissioner Sonny Barrios penalized the telecommunication franchise of fines ranging over P1 million. The P500,000 for the forfeiture (the said amount going to Barangay Ginebra as indicated to the league's by-laws), an additional P500,000 fine, which will go directly to the league's Players’ Educational Trust Fund, and the team's share in the gate receipts and TV revenues for that particular game, which ranges anywhere between P200,000 to P250,000.[14]

Elimination round

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Pos Team W L PCT GB Qualification
1 Alaska Aces 13 5 .722[a] Advance to semifinals
2 San Miguel Beermen 13 5 .722[a]
3 Purefoods Tender Juicy Giants 12 6 .667[b] 1 Advance to quarterfinals
4 Barangay Ginebra Kings 12 6 .667[b] 1
5 Talk 'N Text Tropang Texters 11 7 .611 2
6 Sta. Lucia Realtors 10 8 .556 3 Advance to wildcard round
7 Coca-Cola Tigers 6 12 .333[c] 7
8 Burger King Whoppers 6 12 .333[c] 7
9 Rain or Shine Elasto Painters 4 14 .222 9
10 Barako Bull Energy Boosters 3 15 .167 10
Smart Gilas (G) 3 6 .333 5.5 Guest team[d]
Source: PBA.ph
(G) Guests
Notes:
  1. ^ a b Head-to-head record: Alaska 2–0 San Miguel
  2. ^ a b Head-to-head record: Purefoods 1–1 Barangay Ginebra; Purefoods 0, Barangay Ginebra 0; overall point differential: Purefoods +85, Barangay Ginebra +75
  3. ^ a b Head-to-head record: Burger King 1–1, Coca-Cola; Burger King +10, Coca-Cola −10
  4. ^ Smart Gilas's results do not count in the standings.

Playoffs

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Wildcard phase
(single elimination)
Wildcard phase
(single elimination)
Quarterfinals
(best-of-5)
Semifinals
(best-of-7)
Finals
(best-of-7)
6Sta. Lucia862San Miguel2
9Rain or Shine903Purefoods33Purefoods4
9Rain or Shine999Rain or Shine2
7Coca-Cola843Purefoods4
7Coca-Cola1181Alaska0
8Burger King112
1Alaska4Third place
4Brgy. Ginebra34Brgy. Ginebra0
5Talk 'N Text22San Miguel95
4Brgy. Ginebra88

Wildcard phase

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1st round
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Team 1  Score  Team 2
(6) Sta. Lucia Realtors 86–90 (9) Rain or Shine Elasto Painters
(7) Coca-Cola Tigers 118–112 (8) Burger King Whoppers
2nd round
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Team 1  Score  Team 2
(7) Coca-Cola Tigers 99–84 (9) Rain or Shine Elasto Painters

Quarterfinals

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Team 1 Series Team 2 Game 1 Game 2 Game 3 Game 4 Game 5
(3) Purefoods Tender Juicy Giants 3–2 (9) Rain or Shine Elasto Painters 90–85 95–94 92–95 100–103 95–85
(4) Barangay Ginebra Kings 3–2 (5) Talk 'N Text Tropang Texters 92–107 105–106 102–97 27–20 (forfeit) 113–110

Semifinals

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Team 1 Series Team 2 Game 1 Game 2 Game 3 Game 4 Game 5 Game 6 Game 7
(1) Alaska Aces 4–0 (4) Barangay Ginebra Kings 104–79 90–82 91–88 102–95
(2) San Miguel Beermen 2–4 (3) Purefoods Tender Juicy Giants 99–83 84–103 88–74 84–97 82–94 78–87

Third place playoff

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Team 1  Score  Team 2
(2) San Miguel Beermen 95–88 (4) Barangay Ginebra Kings

Finals

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Team 1 Series Team 2 Game 1 Game 2 Game 3 Game 4 Game 5 Game 6 Game 7
(1) Alaska Aces 0–4 (3) Purefoods Tender Juicy Giants 81–77 86–85 79–78 86–76

Mid-season break events

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Player movement

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Key transactions:
Trades:

Team re-brandings

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Notable occurrences

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  • The board of governors approved stiffer penalties for teams that would walk out of a game and rookie draftees who would turn their back on the league.[18]

2010 Fiesta Conference

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Notable events

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  • Wynne Arboleda returned as an active player of the Air21 Express after he was reinstated by the Office of the Commissioner after serving eight months of suspension.[19]

Elimination round

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Pos Team W L PCT GB Qualification
1 Talk 'N Text Tropang Texters 15 3 .833 Advance to semifinals
2 San Miguel Beermen 13 5 .722[a] 2
3 Derby Ace Llamados 13 5 .722[a] 2 Advance to quarterfinals
4 Alaska Aces 11 7 .611 4
5 Barangay Ginebra Kings 9 9 .500[b] 6
6 Rain or Shine Elasto Painters 9 9 .500[b] 6 Advance to wildcard round
7 Coca-Cola Tigers 8 10 .444 7
8 Sta. Lucia Realtors 5 13 .278 10
9 Air21 Express 4 14 .222 11
10 Barako Energy Coffee Masters 3 15 .167 12
Source: PBA.ph
Notes:
  1. ^ a b Second seed playoff: San Miguel 88, Derby Ace 83
  2. ^ a b Fifth seed playoff: Barangay Ginebra 115, Rain or Shine 88

Playoffs

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Wildcard phase
(Single elimination)
Wildcard phase
(Single elimination)
Quarterfinals
(Best-of-5)
Semifinals
(Best-of-7)
Finals
(Best-of-7)
6Rain or Shine922San Miguel4
9Air21893Derby Ace32Derby Ace3
6Rain or Shine986Rain or Shine2
7Coca-Cola932San Miguel2
7Coca-Cola1004Alaska4
8Sta. Lucia84
1Talk 'N Text3Third place
4Alaska34Alaska4
5Brgy. Ginebra23Derby Ace95
1Talk 'N Text113

Wildcard phase

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1st round
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Team 1  Score  Team 2
(6) Rain or Shine Elasto Painters 92–81 (9) Air21 Express
(7) Coca Cola Tigers 100–84 (8) Sta. Lucia Realtors
2nd round
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Team 1  Score  Team 2
(6) Rain or Shine Elasto Painters 98–93 (7) Coca-Cola Tigers
Quarterfinals
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Team 1 Series Team 2 Game 1 Game 2 Game 3 Game 4 Game 5
(3) Derby Ace Llamados 3–2 (6) Rain or Shine Elasto Painters 108–102 69–79 111–117 (OT) 92–78 105–100 (OT)
(4) Alaska Aces 3–2 (5) Barangay Ginebra Kings 76–72 84–82 87–91 90–94 93–91

Semifinals

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Team 1 Series Team 2 Game 1 Game 2 Game 3 Game 4 Game 5 Game 6 Game 7
(1) Talk 'N Text Tropang Texters 3–4 (4) Alaska Aces 88–104 100–94 86–90 83–62 82–81 83–94 81–90
(2) San Miguel Beermen 4–2 (3) Derby Ace Llamados 101–88 94–95 74–70 83–75 82–88 91–83

Third place playoff

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Team 1  Score  Team 2
(1) Talk 'N Text Tropang Texters 113–95 (3) Derby Ace Llamados

Finals

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Team 1 Series Team 2 Game 1 Game 2 Game 3 Game 4 Game 5 Game 6 Game 7
(2) San Miguel Beermen 2–4 (4) Alaska Aces 83–89 90–94 96–80 83–90 96–94 88–102

2010 PBA All-Star Weekend

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The 2010 PBA All-Star Weekend was held from April 22 to 25 at the Puerto Princesa Coliseum, Puerto Princesa, Palawan.[20] The winners were:

Rookie-Sophomore Blitz Game

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April 23
Rookies 86, Sophomores 106
Scoring by quarter: 17–20, 31–20, 10–30, 29–36
Pts: Buenafe 25, Lanete 17, Cruz 14, Devance 14, Bono 10, Aljamal 8, Kramer 7, Eman 6. Pts: Menor 19, Cruz 18, Urbiztondo 17, Ross 11, Marias 9, Timberlake 7, Arellano 6, Burtscher 0.

All-Star Game

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April 27
6:30 p.m.
North All-Stars 133, South All-Stars 130
Scoring by quarter: 38–39, 38–30, 28–32, 29–29
Pts: Mark Cardona 20 Pts: Kelly Williams 17

Awards

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PBA Annual Awards

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Awards given by the PBA Press Corps

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Cumulative standings

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Pos Team Pld W L PCT Qualification
1 Talk 'N Text Tropang Texters 49 32 17 .653 Third place
2 San Miguel Beermen 56 36 20 .643 Finalist
3 Purefoods Tender Juicy Giants/Derby Ace Llamados 64 41 23 .641 Champions
4 Alaska Aces 62 39 23 .629
5 Barangay Ginebra Kings 52 27 25 .519 Semifinalist
6 Rain or Shine Elasto Painters 51 21 30 .412 Quarterfinalist
7 Coca-Cola Tigers 40 16 24 .400 2nd wildcard round
8 Sta. Lucia Realtors 38 15 23 .395 1st wildcard round
9 Air21 Express/Burger King Whoppers 38 10 28 .263
10 Barako Energy Coffee Masters/Barako Bull Energy Boosters 36 6 30 .167 Elimination round
Source: [citation needed]

Elimination rounds

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Pos Team Pld W L PCT
1 Talk 'N Text Tropang Texters 36 26 10 .722
2 San Miguel Beermen 36 26 10 .722
3 Purefoods Tender Juicy Giants/Derby Ace Llamados 36 25 11 .694
4 Alaska Aces 36 24 12 .667
5 Barangay Ginebra Kings 36 21 15 .583
6 Sta. Lucia Realtors 36 15 21 .417
7 Coca-Cola Tigers 36 14 22 .389
8 Rain or Shine Elasto Painters 36 13 23 .361
9 Air21 Express/Burger King Whoppers 36 10 26 .278
10 Barako Energy Coffee Masters/Barako Bull Energy Boosters 36 6 30 .167
Source: [citation needed]

Playoffs

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Pos Team Pld W L
1 Purefoods Tender Juicy Giants/Derby Ace Llamados 28 16 12
2 Alaska Aces 26 15 11
3 San Miguel Beermen 20 10 10
4 Rain or Shine Elasto Painters 15 8 7
5 Talk 'N Text Tropang Texters 13 6 7
6 Barangay Ginebra Kings 16 6 10
7 Coca-Cola Tigers 4 2 2
8 Air21 Express/Burger King Whoppers 2 0 2
9 Sta. Lucia Realtors 2 0 2
10 Barako Energy Coffee Masters/Barako Bull Energy Boosters 0 0 0
Source: [citation needed]

References

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  1. ^ Arwind to SMB!, Zean Macamay and Gerry Ramos, Journal Online
  2. ^ Pingris back to Giants as PBA teams continue off-season buildup, GMANews.tv
  3. ^ Trades continue: Villanueva, Alvarez to Kings; Artadi, Reavis to Giants, GMANews.tv
  4. ^ Realtors part ways with 'Denok', Noli Cortez, Malaya Online Edition
  5. ^ Realtors remain competitive, Rey Joble, Manila Standard Today
  6. ^ Fil-Am Hrabak offered frontline job by Painters, Manila Bulletin
  7. ^ "Exec: New rules to make PBA games more exciting". GMANEWS.TV. Archived from the original on October 22, 2009. Retrieved September 20, 2009.
  8. ^ PBA modifies some rules for Season 35, Malaya Online Edition.
  9. ^ 4 PBA greats, Jun B head Hall of Fame honorees, The Philippine Star.
  10. ^ Aguilar back with RP Gilas, to play against Whopper Friday, GMANews.tv
  11. ^ PBA suspends Arboleda for rest of the season, GMANews.tv
  12. ^ PBA renders Smart Gilas games no bearing, GMANews.tv
  13. ^ "Talk 'N Text walks out of q'final game vs Ginebra". February 5, 2010. Archived from the original on February 8, 2010. Retrieved February 5, 2010.
  14. ^ Talk ‘N Text fined over P1M for walkout vs Ginebra, GMANews.tv
  15. ^ Air21 gets De Ocampo, Ritualo in 5-player deal, GMANews.tv
  16. ^ a b Air21 ships Yancy to Ginebra for Alvarez, Kramer, GMANews.tv
  17. ^ Name dropping: Burger King is Air21 again, GMANews.tv
  18. ^ PBA sets hefty P10M fine for future walkouts, GMANews.tv
  19. ^ Arboleda returns, Guiao takes a leave for slumping Express, GMANews.tv
  20. ^ ALL-STAR POLL AT VENUES, ONLINE, PBA.ph
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  NODES
Association 1
INTERN 1
Note 3