KRBL

KRBL
Idalou, Texas; United States;
Broadcast area	Lubbock, Texas
Frequency	107.7 MHz (HD Radio)
Branding	The Red Dirt Rebel
Programming
Language(s)	English
Format	Texas country
Subchannels	HD2: 96.9 The Bull (Classic country); HD3: 92.3 The Vibe (Rhythmic contemporary); HD4: KSSL simulcast (Classic country);
Ownership
Owner	Ramar Communications, Inc.
Sister stations	KLBB-FM; KTTU-AM; KTTU-FM; KXTQ-FM;
History
First air date	September 18, 1995; (29 years ago)
Call sign meaning	Rebel
Technical information
Licensing authority	FCC
Facility ID	88795
Class	C3
ERP	6,000 watts
HAAT	207 meters (679 ft)
Transmitter coordinates	33°30′8.3″N 101°52′21.6″W / 33.502306°N 101.872667°W
Translator(s)	HD2: 96.9 K245BG (Lubbock); HD3: 92.3 K222CQ (Lubbock);
Links
Public license information	Public file; LMS;
Webcast	Listen live; HD2: Listen live; HD3: Listen live; HD4: Listen live;
Website	thereddirtrebel.com; HD2: lubbocks969thebull.com; HD3: 923thevibe.com; HD4: ksslfm.com;

KRBL (107.7 MHz, "The Red Dirt Rebel") is a radio station broadcasting a Texas country format. Licensed to Idalou, Texas, United States, it serves the Lubbock area. In September 2023, Ramar Communications agreed to purchase the station for $425,000, and on July 1, 2024, the station moved to 107.7 previously occupied by KLZK-FM.^[2]

Following court receivership in 2012, the station concluded its run as Praise Radio 105.7 on March 6, 2013 at 6PM. It was flipped immediately, stunting with an all Beatles format. One week later it re-launched as 105.7 The Edge. The first commercial alternative rock station in the Lubbock market.

The Free Beer and Hot Wings Show served as the morning show during The Edge format, with the rest of the programming done locally.

On November 1, 2013 KRBL announced on their Facebook page that they had been approved to boost their ERP to 25,000 watts, greatly expanding their coverage area.^[3]

On February 27, 2015, KRBL changed their format from alternative rock (which moved to KJDL 1420 AM) to classic hits, branded as "105.7 King FM".^[4] Landon King joined KRBL to serve as Brand Manager & Morning Show Host for King FM. King was previously with KKCL-FM in the Lubbock market for 18 years, leaving in November 2014. Dan Collins, a former morning show host at KKCL-FM (2002–2008), is currently the afternoon DJ on King FM. King FM airs The Mike Harvey Show six nights a week and airs Shallowater High School football games.

On May 25, 2018, KRBL-FM itself began simulcasting on what had been sister Classic Hits “105.7 King-FM” KRBL Idalou and rebranded as “105.7 The Red-Dirt Rebel” on May 25, 2018.