Norma Blum (born 1939) is a television, theatre and film actress and television presenter. She also works as a motivational therapist, having published several books.

Norma Blum
Norma Blum with Carlos Galhardo in 1960
Born
Norma de Lacerda Blum

(1939-10-11) 11 October 1939 (age 85)
Occupation(s)Television, film and theatre actress
Notable workMuitas Vidas: Vida e Carreira de Norma Blum (autobiography)

Early life

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Norma de Lacerda Blum was born in Rio de Janeiro, Brazil on 11 October 1939. She first worked in 1951, at the age of twelve, on the now defunct TV Tupi as script assistant to her father, who was responsible for translating texts to be transformed into television programmes. In 1954, she joined the permanent staff of TV Tupi actors, participating in several programmes, such as Teatro de Comédia, led by Maurício Sherman, Grande Teatro Tupi, directed by Sérgio Britto and Fernando Torres, and Teatrinho Troll, by Fábio Sabag. She was also in the cast of soap operas, such as A Canção de Bernadete (Bernadette's song), in the role of Our Lady of Lourdes. In addition to TV Tupi, Blum worked for TV Excelsior, TV Rio and TV Continental. In 1957, she participated in the New York Herald Tribune World Youth Forum[1] and took part in a television show on the public broadcaster, WNET, in which she revealed that she spoke eight languages.[2][3]

TV Globo

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In 1964 Blum was invited to join the new TV Globo network. In her first job, she participated in the program Romance na Tarde, where she presented films and conducted interviews with actors and singers. She also participated in shows featuring Dercy Gonçalves and soap operas, such as A Gata de Mink in 1968. Along with Hilton Gomes, she led the presentation of Brazil's Festival Internacional da Canção (International Song Festival) in 1968 and in 1969. In 1975 she returned to TV Globo and starred in the soap opera, Senhora, written by Gilberto Braga and directed by Herval Rossano. She was subsequently in the cast of many TV Globo soap operas such as Bravo!, in 1975; Elas por Elas, in 1982; Sinhá Moça (Little Missy), in 1986; and Lua Cheia de Amor (Moon full of love) in 1990. Her most famous soap opera roles were as Malvina, in Escrava Isaura (Slave girl Isaura), in 1976, and as Frau Herta in Ciranda de Pedra, in 1981.[2][3]

Resumption of career

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In 1992, Blum decided to retire for health reasons. However, she resumed her career in 2003 in Pícara Sonhadora (The Mischievous Dreamer), an SBT production. In 2004 she appeared in a remake of Escrava Isaura.[4] In 2011, she joined the cast of the soap opera by Gilberto Braga, Insensato Coração (Irrational Heart), on TV Globo. In addition to her television work, Blum appeared in 17 plays, between 1959 and 2003 and 17 films between 1956 and 2017. In 2020 she was working on a film about four 80-year-old women who had been schoolmates, when filming was interrupted by COVID-19.[2][3]

Work as a therapist

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Blum has worked in the area of self-transformation for several decades, giving motivational talks and participating in workshops. Her first publication on the topic was a self-help guide using Neuro-linguistic programming (NLP) techniques. This was followed by two pocketbooks designed to be used on a daily basis, and three stories for children.[5]

Autobiography

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In 2010, Blum published an autobiography, entitled Muitas Vidas: Vida e Carreira de Norma Blum (Many lives: Life and Career of Norma Blum).[5][6]

Filmography

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Television

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Year Title Role Notes Broadcaster
1955 Nossa Cidade Emily [6] TV Rio
1955-60 Bailes de Carnaval Presenter[7]
1956-59 Noite de Gala
1957 A Canção de Bernadette Our Lady of Lourdes [7]
A Pequena Sereia Little Mermaid [7]
1958 Grande Teatro Tupi Various characters[7] 1958–1962 Rede Tupi
Turandot Su-hir [7]
A Bruxinha que Era Boa Good Little Witch [7]
O Preço do Erro [7]
1959 O Príncipe Pássaro Olga girl [7]
1960 O Colar das Vontades Queen [7]
O Barba Azul Helena [7]
1961 O Pintor e a Florista Florist [7]
O Dono da Bola Eva
1962 Os Três Cisnes Princess Sirene [7]
O Príncipe e o Mendigo Princess [7]
O Sino da Capela Girl [7]
Dona Felicidade Felicidade [7]
A Esposa de Marco Pólo Marco Pólo's wife [7]
1963 A Bela e a Fera Belle [7]
O Lago dos Cisnes Princess Odete [7]
A Escrava da Judeia Princess Neferere [7]
1964 O Acusador [7]
1965 Romance na Tarde Presenter [7]
Ilusões Perdidas Dora [7] TV Globo
1966 Os Irmãos Corsos Isabella Rede Tupi
1967 O Homem Proibido Pamela Abbott TV Globo
1967–68 Dercy de Verdade Various characters
1968 Festival Internacional da Canção Presenter
A Gata de Vison Helen Brown
1969 A Última Valsa Clara de Olemberg
Festival Internacional da Canção Presenter
1975 Pluft, o Fantasminha Maribel
Senhora Aurélia Camargo
Bravo! Elvira Special appearance
1976 Vejo a Lua no Céu Suzana
Escrava Isaura Malvina Fontoura
1980 Marina Sônia
1981 Ciranda de Pedra Frau Herta
1982 Caso Verdade Nadir Episode: "O Menino do Olho Azul"
Episode: "Um Peixe Fora D'água"
Elas por Elas Marieta Ferreira
Caso Verdade Ivone Episode: "A Caçadora de Vampiros"
1983 Maçã do Amor Countess Lílian[8] Rede Bandeirantes
1984 Caso Verdade Helena Episode: "Renúncia" TV Globo
Episode: "Blumenau, Tudo Azul"
Janete Episode: "Não Roubarás"
1985 Episode: "Os Gêmeos"
Célia Episode: "Vivendo e Aprendendo"
1986 Sinhá Moça Nina Teixeira
1987 Bambolê Carmem
1989 O Cometa Teresa Ribeiro Rede Bandeirantes
Cortina de Vidro Clarisse SBT
1990 Lua Cheia de Amor Maria Cecília TV Globo
1992 Anos Rebeldes Valquíria Galvão
Você Decide Lisa Episode: "Na Marca do Pênalti"
2001 Pícara Sonhadora Leonor Lucchini SBT
2003 Celebridade Hercília Prudente da Costa TV Globo
2004 A Escrava Isaura Gertrudes Almeida RecordTV
2005 Floribella Corina Bittencourt Season 1 Rede Bandeirantes
2006 Alta Estação Ms Sofia Special appearance RecordTV
2007 Malhação Dionísia Pimenta Season 14–15 TV Globo
2009 Tudo Novo de Novo Ms Luci Episode: "Evasões"
Cama de Gato Irmã Andréia
2011 Insensato Coração Olga Brandão
2012 As Brasileiras Glédis Episode: "A Culpada de BH"
Carrossel Ruth Soares Special appearance SBT
2013 Joia Rara Mama Francesca Baldo TV Globo
Malhação Casa Cheia Nun Season 21
2015 Além do Tempo Sister Lúcia First phase
Matilde Second phase
2018 Amigo de Aluguel Ida Episódio: "Os Canastrões" Universal TV

Films

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Year Title Role
1956 Sai de Baixo The Young Lady
1959 Minervina Vem Aí Nini
1960 Cala a boca, Etelvina The Young Lady
1961 O Dono da Bola Eva
Mulheres e Milhões Girlfriend[9]
1962 Assassinato em Copacabana Lalá
Carnival of Crime Secretary
1965 O Beijo Dália
1968 As Sete Faces de Um Cafajeste Lilian
Vidas Estranhas Marina
1976 O casamento Glorinha
1982 Amor de Perversão Sílvia[10]
1984 Jeitosa, um Assunto Muito Particular Ms Rosa[11]
1987 Sonhos de menina-moça Clarisse[12]
Vera Isolda
2014 Operação Orquídea Adélia Junqueira
2017 Entre Amores Malva
2023 As Aparecidas Otília's friend[13]
2024 Evidências do Amor Ms Aurélia
  • 2023 – O que vamos fazer com o Walter?
  • 2019 – Quatro Atrizes e um Personagem
  • 2005 – Show Coração Seresteiro
  • 2003 – O despertar dos anjos, by Gabriel Veiga Castellani
  • 2000/2001 – E a Vida Continua, by Chico Xavier
  • 1996/1998 – Francisco e Clara
  • 1989/1992 – Além da vida, by Chico Xavier
  • 1989 – Tutti buona gente
  • 1988 – Os amores de Casanova
  • 1982/1983 – Adorável Júlia, by Somerset Maugham
  • 1981/1982 – A bomba de Elizabeth, by Álvaro Valle
  • 1976/1978– Cinderela do petróleo, by João Bethencourt
  • 1966 – As inocentes do Leblon, by Barillet and Gredy
  • 1965 – Electra, by Sophocles
  • 1964 – Weekend, by Noël Coward
  • 1964 – A quinta cabeça, by Marcel Aymé
  • 1962/1963 – A terceira pessoa, by Andrew Rosenthal
  • 1962 – Oscar, by Claude Magnier
  • 1962 – Você pode ser pai, by Alexandre Bisson and Vast Ricouard
  • 1959 – Nossa cidade, by Thornton Wilder

References

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  1. ^ "List of Delegates to the New York Herald Tribune World Youth Forum, 1947 – 1972". pdfslide.net. Retrieved 25 September 2021.
  2. ^ a b c "Norma Blum". Museu da TV, Rádio & Cinema. Retrieved 25 September 2021.
  3. ^ a b c "Norma Blum". Memória Globo. Retrieved 25 September 2021.
  4. ^ "'É Um Giro De 27 Anos', Diz Norma Blum Sobre Escrava Isaura". Virgula. Retrieved 25 September 2021.
  5. ^ a b "Xandy Novaski entrevista a atriz Norma Blum". Revista do Villa. Retrieved 25 September 2021.
  6. ^ a b Blum, Norma (2010). Muitas vidas : vida e carreira de Norma Blum. São Paulo: Imprensa Oficial. ISBN 9788570609090.
  7. ^ a b c d e f g h i j k l m n o p q r s t u v Blum, Norma (2010). Muitas vidas : vida e carreira de Norma Blum. São Paulo: Imprensa Oficial. ISBN 9788570609090.
  8. ^ Xavier, Nilson. "Maçã do Amor". Teledramaturgia (in Brazilian Portuguese). Retrieved 2024-07-12.
  9. ^ AdoroCinema. Mulheres e Milhões (in Brazilian Portuguese). Retrieved 2024-07-12 – via www.adorocinema.com.
  10. ^ AdoroCinema. Amor de Perversão (in Brazilian Portuguese). Retrieved 2024-07-12 – via www.adorocinema.com.
  11. ^ Rossi, Nello De, Jeitosa, Um Assunto Muito Particular (Comedy), Lêda Amaral, Norma Blum, Carlo Briani, Nello de Rossi Filmes, retrieved 2024-07-12
  12. ^ "Sonhos de Menina Moça (1987) – e-Pipoca". 2016-12-20. Archived from the original on 2016-12-20. Retrieved 2024-07-12.
  13. ^ "Mônica Bergamo: Eva Wilma viu versão inicial de 'As Aparecidas', seu último filme, uma semana antes de morrer, diz diretor". Folha de S.Paulo (in Brazilian Portuguese). 2023-04-13. Retrieved 2024-07-12.
  14. ^ Cultural, Instituto Itaú. "Enciclopédia Itaú Cultural". Enciclopédia Itaú Cultural. Retrieved 2024-07-12.
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