See also: súg and sūg

English

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Etymology 1

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From the initial letters of selling under the guise of research, especially in the market industry.

Verb

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sug (third-person singular simple present sugs, present participle sugging, simple past and past participle sugged)

  1. (informal) To market a product or service by means of purported market research.

Etymology 2

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Shortening.

Noun

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sug (plural not attested)

  1. (informal) sugar; sweetheart (as a term of endearment)
    • 2011, Yvette Wright, The Good, the Bad and the Ugly Side of Black Women, page 124:
      “Hey, sug, let's go into the family room so we don't wake up your daddy, OK?”
    • 2013, James Oseland, Giles Coren, Tamasin Day-Lewis, A Fork In The Road: Tales of Food, Pleasure and Discovery On The Road:
      She called everybody sug, as in sugar, as in, 'Listen, sug, could you get me another Manhattan?'

Anagrams

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Afrikaans

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Pronunciation

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Etymology 1

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From Dutch zuchten, from Middle Dutch suchten, from Old Dutch *sūfton.

Verb

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sug (present sug, present participle sugtende, past participle gesug)

  1. (intransitive, transitive) to sigh

Etymology 2

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From Dutch zucht, from Middle Dutch sucht, socht, from Old Dutch *suft (sigh, sip), from Proto-Germanic *suf- (to sip).

Noun

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sug (plural sugte, diminutive suggie)

  1. a sigh

Aromanian

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Alternative forms

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Etymology 1

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From Latin sūgō. Compare Romanian suge, sug.

Verb

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sug first-singular present indicative (past participle suptã)

  1. to suck
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Etymology 2

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From Latin sabūcus, variant of sambūcus. Compare Romanian soc.

Noun

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sug m

  1. elder, elderberry tree

Livonian

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Alternative forms

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Etymology

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From Proto-Finnic *suku. Cognates include Finnish suku.

Noun

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sug

  1. kind
  2. sort
  3. gender
  4. relative

Declension

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Norwegian Bokmål

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Verb

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sug

  1. imperative of suge

Norwegian Nynorsk

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Verb

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sug

  1. imperative of suga

Romanian

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Pronunciation

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Verb

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sug

  1. inflection of suge:
    1. first-person singular present indicative/subjunctive
    2. third-person plural present indicative

Somali

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Verb

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sug

  1. to wait

Sumerian

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Romanization

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sug

  1. Romanization of 𒆹 (sug)

Swedish

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Etymology

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Deverbal from suga (suck).

Pronunciation

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Noun

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sug n

  1. suction, sucking, "suck"
    1. (figuratively) craving
      sötsug
      sweet cravings
      Produkten dämpar röksuget
      The product reduces smoking cravings
    2. (figuratively) demand
      Det har varit ett enormt sug efter vår nya kebabsås
      There has been a huge demand ("suck") for our new kebab sauce
      Synonym: efterfrågan
    3. (figuratively) attraction
      ha sug i blicken
      have a gaze that draws your attention (often in a romantic or flirtatious sense), "have suck in one's gaze"

Declension

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Declension of sug
nominative genitive
singular indefinite sug sugs
definite suget sugets
plural indefinite
definite

Derived terms

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Noun

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sug c

  1. (usually in compounds) a device that sucks something

Declension

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Derived terms

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Verb

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sug

  1. imperative of suga

References

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Volapük

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Noun

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sug (nominative plural sugs)

  1. suction

Declension

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