Frances Westley

Westley, Zimmerman and Patton describe the people who are the forces behind social change as "social innovators". The authors challenge the mindset that problems have simple explanations and simple solutions, and argue that embracing complexity and, most difficult for me, ambiguity lead to the change that social innovators seek. They also challenge the notion that the best social innovators are the strong personalities, and argue instead that they are people from all dispositions that felt a calling. They could not not act. Even if the social innovators knew for a fact that they wouldn't solve the problems in their lifetime, or even ever if they lived forever, they could not stand idly by while it was happening. "Not on my watch", Ulysses Seal of the Conservation Breeding Specialist Group said to himself. Write the authors: “that watch will last his lifetime, but by thinking about his mission in this way, he makes it human-scaled—manageable enough to carry without succumbing to despair.”

The authors recommend constant evaluation during implementation and finding moments to sit still, to see where social innovators are and to note changes in the social landscape and adjust. Citing the case of PLAN (Planned Lifetime Advocacy Networks) and their struggle to scale their network out, the authors suggest that not every movement can be replicable, or at least not quickly, despite pressures to do so. Other case studies offer more lessons. The case of Opportunities 2000 in Waterloo, Ontario suggested that even though the implementors believed they had only a small but measurable effect, theirs was the motivating force. Others found success through their failure: Roméo Dallaire, a Canadian hero if there ever was one, could not prevent a genocide in Rwanda, and lost everything after he retired. His current stature amongst Canadians has vindicated him, and he finds success in speaking tours around the country. (His stature amongst Belgians is another story.) MADD (Mothers Against Drunk Driving), Bob Geldof, and other cases illustrate the calling, the struggles, the failures, and the changing landscapes social innovators face when making the change they must make.

The authors tend to repeat their stories for effect, and sometimes showcase overtly political motives (as opponents of the war in Iraq and President Bush), and their approach might be a tough sell in an age of one-liners and easy solutions. Despite that and not being able to identify with many of the cases presented, I found the book inspiring. Karen, unwittingly or not, bought this not for the current me, but rather the future me. The me who lets the ideas and stories in the book rattle around in his brain for a little while and waits for the forces that cause me to find my calling align. Or, as a chapter title has it, for hope and history to rhyme.… (more)